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MARKETING INTERNATIONAL MULTICULTURAL LOCAL |
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WEB DESIGN & DEVELOPMENT MAINTENANCE EMAIL MARKETING |
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PRINT CORPORATE IDENTITY COLLATERAL ADVERTISING |
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ABOUT WHY US STANLEY TEAM LEADERS |
When it comes to ad campaigns, the imperative word is "strategy", not "image". The layout is definitely important, but we consider marketing strategy to be the key to a successful campaign.
The creative process at Just-a-Click always begins with a marketing questionnaire, followed by interviews and research (in some cases, even a focus group). We will analyze the target market until we feel comfortable with our knowledge of its buying habits and trends.
From strategy, we move on to message and concept. The design process then begins, translating the approved concept to a layout.
Why do we go through so much trouble? Because when the commercial is over, or the magazine page has been turned, it doesn't matter if the audience remembers the ad. It matters if the audience remembers your brand.
"Thank you so much for all the work you and your team did for our new Wolf Trap advertisement! It looks great. You did a great job capturing the image we wanted. You and your company are doing great work. Keep it up!" - Elizabeth Moon, President, Focus Data Solutions